Saturday, January 25, 2014 - 10:00 AM
Courses & workshops: IFOA Learning

York Quay Centre

235 Queens Quay West
Toronto M5J 2G8
Cost: $113 – supporters, students and patrons are eligible for a 25% discount (not available online)

You’ve got a great book – now how do you spread the word, get publicity and build your readership?

In this intensive one-day workshop, novelist Brian Francis and Random House of Canada publicity manager Adria Iwasutiak discuss the tools that will help you rise above the pack. Perfect for emerging and self-published writers.

Topics will include:

  • Building a great author website
  • Navigating social media
  • Generating buzz
  • Creating dynamic author press kits
  • Best ways to approach media
  • Increasing your likeability
  • What to do if your book isn’t generating media
  • The seven questions to never ask a publicist (cue the Jaws theme)
  • And more!

What last year’s registrants had to say:

“Thanks so much to you both for your insights!”

“They know their stuff.”

“Thanks for such an educational and entertaining workshop.”

For more information, please call 416-973-4760 or email info@ifoa.org.