You may be a good writer, but is your writing getting the attention it deserves? How do you stand out? What are some low-cost ways to ensure your writing rises above the pack? What can YOU do to get your writing into the hands of reviewers and readers?
In this intensive one-day workshop, novelist Brian Francis and Random House of Canada publicity manager Adria Iwasutiak discuss the tools that will help you rise above the pack.
Topics will include:
- Building a great author website
- Navigating social media
- Generating buzz
- Creating dynamic author press kits
- Best ways to approach media
- Increasing your likeability
- What to do if your book isn’t generating media
- The seven questions to never ask a publicist (cue the Jaws theme)
- And more!
At the end of the session, you’ll have a better understanding of how book publicity works, how to get your writing into the hands of decision-makers and discover tips and techniques to help you gain a competitive edge in the publishing industry.
Perfect for emerging and self-published writers.
About instructor Brian Francis:
Brian Francis’ most recent novel, Natural Order, was selected by the Toronto Star, Kobo and Georgia Straight as a Best Book of 2011. His first novel, Fruit, was a 2009 Canada Reads finalist.
About instructor Adria Iwasutiak:
Adria Iwasutiak has been a publicist since 2003, beginning as an intern at McClelland & Stewart. She has been with Random House of Canada since 2007, working with a diverse list of Canadian and international authors that include Diana Gabaldon, Joy Fielding, Annabel Lyon, Natalie MacLean, Erin Morgenstern and Gretchen Rubin.
What past registrants have said:
“Thanks so much to you both for your insights!”
“They know their stuff.”
“Thanks for such an educational and entertaining workshop.”